LFVN

Lifevantage Corp

Insider trading activity for Lifevantage Corp, straight from SEC Form 4 filings. Net figures below count open-market buys and sales only — grants, option exercises and tax withholding are excluded because they are compensation, not decisions to trade.

Past 3 months

-$49.6K

net selling

Bought(1 · 1 insiders): $6.1K
Sold(2 · 1 insiders): $55.6K

Past 6 months

-$129K

net selling

Bought(2 · 1 insiders): $12.1K
Sold(3 · 2 insiders): $141.1K

Past 12 months

-$275.6K

net selling

Bought(8 · 2 insiders): $196K
Sold(6 · 2 insiders): $471.6K

Transaction history

The 100 most recent Form 4 transactions.

Open in screener →

Insider transactions, newest first: date, security, transaction type, size and a link to the filing each row came from.
Date	Insider	Role	Type	Shares	Price	Value	Δ Own	Filing
Sep 15	Lewis Darwin	Director	PBUY◷↓	976	$6.22	$6.1K	+0.7%	Open the original filing on SEC.gov
Sep 14	Cunningham Kristen	Chief Sales Officer	SSELL	8,901	$6.18	$55K	-6.9%	Open the original filing on SEC.gov
Sep 11	Cunningham Kristen	Chief Sales Officer	SSELL	100	$6.41	$641	<0.1%	Open the original filing on SEC.gov
Sep 10	Cunningham Kristen	Chief Sales Officer	FTAX	2,254	$6.37	$14.4K	-1.7%	Open the original filing on SEC.gov
Sep 10	Aure Carl	Chief Financial Officer	FTAX	1,869	$6.37	$11.9K	-1.2%	Open the original filing on SEC.gov
Aug 6	Moorehead Terrence	President and CEO	AGRANT◆	540,123	—	—	—	Open the original filing on SEC.gov
Aug 6	Moorehead Terrence	President and CEO	AGRANT	308,642	—	—	—	Open the original filing on SEC.gov
Jul 1	Neufeld Alissa	General Counsel	FTAX	1,342	$6.25	$8.4K	-1.2%	Open the original filing on SEC.gov
Jul 1	Cunningham Kristen	Chief Sales Officer	FTAX	1,717	$6.25	$10.7K	-1.3%	Open the original filing on SEC.gov
Jul 1	Aure Carl	Chief Financial Officer	FTAX	1,361	$6.25	$8.5K	-0.9%	Open the original filing on SEC.gov
Jun 15	Lewis Darwin	Director	PBUY◷	705	$8.60	$6.1K	+0.5%	Open the original filing on SEC.gov
Jun 3	Beindorff Michael A	Director	SSELL	10,000	$8.55	$85.5K	-19.4%	Open the original filing on SEC.gov
Apr 1	Neufeld Alissa	General Counsel	FTAX	1,446	$4.20	$6.1K	-1.3%	Open the original filing on SEC.gov
Apr 1	Fife Steven R	President and CEO	FTAX	8,180	$4.20	$34.4K	-1.1%	Open the original filing on SEC.gov
Apr 1	Cunningham Kristen	Chief Sales Officer	FTAX	1,928	$4.20	$8.1K	-1.4%	Open the original filing on SEC.gov
Apr 1	Aure Carl	Chief Financial Officer	FTAX	1,527	$4.20	$6.4K	-1.0%	Open the original filing on SEC.gov
Mar 16	Lewis Darwin	Director	PBUY◷	1,055	$5.23	$5.5K	+0.8%	Open the original filing on SEC.gov
Mar 2	Dayton Judd	Director	PBUY	10,500	$4.53	$47.6K	+15.0%	Open the original filing on SEC.gov
Feb 27	Dayton Judd	Director	PBUY▲	18,097	$4.63	$83.8K	+35.0%	Open the original filing on SEC.gov
Feb 26	Dayton Judd	Director	PBUY★	4,600	$4.58	$21.1K	+9.8%	Open the original filing on SEC.gov
Feb 9	Lewis Darwin	Director	PBUY▲↓	3,955	$5.22	$20.7K	+3.0%	Open the original filing on SEC.gov
Jan 1	Neufeld Alissa	General Counsel	FTAX	1,445	$6.16	$8.9K	-1.2%	Open the original filing on SEC.gov
Jan 1	Fife Steven R	President and CEO	FTAX	9,169	$6.16	$56.5K	-1.2%	Open the original filing on SEC.gov
Jan 1	Cunningham Kristen	Chief Sales Officer	FTAX	1,926	$6.16	$11.9K	-1.4%	Open the original filing on SEC.gov
Jan 1	Aure Carl	Chief Financial Officer	FTAX	1,527	$6.16	$9.4K	-0.9%	Open the original filing on SEC.gov
Dec 23, 2025	Thompson Todd	Chief Information…	FTAX	601	$6.23	$3.7K	-1.2%	Open the original filing on SEC.gov
Dec 15, 2025	Lewis Darwin	Director	PBUY◷↓	805	$6.54	$5.3K	+0.6%	Open the original filing on SEC.gov
Nov 25, 2025	Beindorff Michael A	Director	GGIFT	7,819	—	—	+17.8%	Open the original filing on SEC.gov
Nov 25, 2025	Beindorff Michael A	Director	GGIFT	7,819	—	—	-22.1%	Open the original filing on SEC.gov
Nov 19, 2025	Beindorff Michael A	Director	SSELL	12,607	$6.42	$80.9K	-22.4%	Open the original filing on SEC.gov
Nov 7, 2025	Beindorff Michael A	Director	SSELL	35,000	$6.92	$242.3K	-38.3%	Open the original filing on SEC.gov
Nov 7, 2025	Beindorff Michael A	Director	SSELL	1,000	$7.33	$7.3K	-2.8%	Open the original filing on SEC.gov
Nov 6, 2025	Lewis Darwin	Director	AGRANT	13,531	$7.76	$105K	+11.5%	Open the original filing on SEC.gov
Nov 6, 2025	Latham Cynthia	Director	AGRANT	13,531	$7.76	$105K	+26.4%	Open the original filing on SEC.gov
Nov 6, 2025	Greer Raymond B	Director	AGRANT	13,531	$7.76	$105K	+13.6%	Open the original filing on SEC.gov
Nov 6, 2025	Dayton Judd	Director	AGRANT	13,531	$7.76	$105K	+40.2%	Open the original filing on SEC.gov
Nov 6, 2025	Beindorff Michael A	Director	AGRANT	13,531	$7.76	$105K	+59.2%	Open the original filing on SEC.gov
Nov 6, 2025	Anbalagan Rajendran	Director	AGRANT	13,531	$7.76	$105K	+129.3%	Open the original filing on SEC.gov
Oct 1, 2025	Neufeld Alissa	General Counsel	FTAX	1,283	$9.56	$12.3K	-1.1%	Open the original filing on SEC.gov
Oct 1, 2025	Fife Steven R	President and CEO	FTAX	8,181	$9.56	$78.2K	-1.1%	Open the original filing on SEC.gov
Oct 1, 2025	Cunningham Kristen	Chief Sales Officer	FTAX	1,720	$9.56	$16.4K	-1.2%	Open the original filing on SEC.gov
Oct 1, 2025	Boyster Julie	Chief Marketing Officer	FTAX	1,835	$9.56	$17.5K	-1.2%	Open the original filing on SEC.gov
Oct 1, 2025	Aure Carl	Chief Financial Officer	FTAX	1,361	$9.56	$13K	-0.8%	Open the original filing on SEC.gov
Sep 16, 2025	Lewis Darwin	Director	PBUY◷↓	450	$10.85	$4.9K	+0.4%	Open the original filing on SEC.gov
Sep 9, 2025	Beindorff Michael A	Director	SSELL	200	$11.35	$2.3K	-61.4%	Open the original filing on SEC.gov
Sep 9, 2025	Beindorff Michael A	Director	SSELL	4,125	$11.44	$47.2K	-15.3%	Open the original filing on SEC.gov
Aug 31, 2025	Neufeld Alissa	General Counsel	MEXER◆	18,886	—	—	—	Open the original filing on SEC.gov
Aug 31, 2025	Neufeld Alissa	General Counsel	MEXER◆	14,498	—	—	—	Open the original filing on SEC.gov
Aug 31, 2025	Neufeld Alissa	General Counsel	FTAX	15,729	$13.10	$206K	-11.7%	Open the original filing on SEC.gov
Aug 31, 2025	Neufeld Alissa	General Counsel	MEXER	18,886	—	—	+16.4%	Open the original filing on SEC.gov
Aug 31, 2025	Neufeld Alissa	General Counsel	MEXER	14,498	—	—	+14.4%	Open the original filing on SEC.gov
Aug 31, 2025	Fife Steven R	President and CEO	MEXER◆	108,960	—	—	—	Open the original filing on SEC.gov
Aug 31, 2025	Fife Steven R	President and CEO	MEXER◆	90,718	—	—	—	Open the original filing on SEC.gov
Aug 31, 2025	Fife Steven R	President and CEO	FTAX	98,177	$13.10	$1.3M	-11.4%	Open the original filing on SEC.gov
Aug 31, 2025	Fife Steven R	President and CEO	MEXER	108,960	—	—	+14.5%	Open the original filing on SEC.gov
Aug 31, 2025	Fife Steven R	President and CEO	MEXER	90,718	—	—	+13.8%	Open the original filing on SEC.gov
Aug 31, 2025	Cunningham Kristen	Chief Sales Officer	MEXER◆	26,150	—	—	—	Open the original filing on SEC.gov
Aug 31, 2025	Cunningham Kristen	Chief Sales Officer	MEXER◆	17,752	—	—	—	Open the original filing on SEC.gov
Aug 31, 2025	Cunningham Kristen	Chief Sales Officer	FTAX	21,801	$13.10	$285.6K	-13.6%	Open the original filing on SEC.gov
Aug 31, 2025	Cunningham Kristen	Chief Sales Officer	MEXER	26,150	—	—	+19.5%	Open the original filing on SEC.gov
Aug 31, 2025	Cunningham Kristen	Chief Sales Officer	MEXER	17,752	—	—	+15.2%	Open the original filing on SEC.gov
Aug 31, 2025	Boyster Julie	Chief Marketing Officer	MEXER◆	27,966	—	—	—	Open the original filing on SEC.gov
Aug 31, 2025	Boyster Julie	Chief Marketing Officer	MEXER◆	18,934	—	—	—	Open the original filing on SEC.gov
Aug 31, 2025	Boyster Julie	Chief Marketing Officer	FTAX	23,293	$13.10	$305.1K	-13.3%	Open the original filing on SEC.gov
Aug 31, 2025	Boyster Julie	Chief Marketing Officer	MEXER	27,966	—	—	+19.0%	Open the original filing on SEC.gov
Aug 31, 2025	Boyster Julie	Chief Marketing Officer	MEXER	18,934	—	—	+14.8%	Open the original filing on SEC.gov
Aug 31, 2025	Aure Carl	Chief Financial Officer	MEXER◆	18,886	—	—	—	Open the original filing on SEC.gov
Aug 31, 2025	Aure Carl	Chief Financial Officer	MEXER◆	14,792	—	—	—	Open the original filing on SEC.gov
Aug 31, 2025	Aure Carl	Chief Financial Officer	FTAX	16,610	$13.10	$217.6K	-9.3%	Open the original filing on SEC.gov
Aug 31, 2025	Aure Carl	Chief Financial Officer	MEXER	18,886	—	—	+11.9%	Open the original filing on SEC.gov
Aug 31, 2025	Aure Carl	Chief Financial Officer	MEXER	14,792	—	—	+10.3%	Open the original filing on SEC.gov
Aug 26, 2025	Neufeld Alissa	General Counsel	AGRANT◆	13,554	—	—	—	Open the original filing on SEC.gov
Aug 26, 2025	Neufeld Alissa	General Counsel	AGRANT	9,036	—	—	+9.9%	Open the original filing on SEC.gov
Aug 26, 2025	Fife Steven R	President and CEO	AGRANT◆	72,289	—	—	—	Open the original filing on SEC.gov
Aug 26, 2025	Fife Steven R	President and CEO	AGRANT	48,193	—	—	+7.9%	Open the original filing on SEC.gov
Aug 26, 2025	Cunningham Kristen	Chief Sales Officer	AGRANT◆	18,524	—	—	—	Open the original filing on SEC.gov
Aug 26, 2025	Cunningham Kristen	Chief Sales Officer	AGRANT	12,349	—	—	+11.9%	Open the original filing on SEC.gov
Aug 26, 2025	Boyster Julie	Chief Marketing Officer	AGRANT◆	19,654	—	—	—	Open the original filing on SEC.gov
Aug 26, 2025	Boyster Julie	Chief Marketing Officer	AGRANT	13,102	—	—	+11.4%	Open the original filing on SEC.gov
Aug 26, 2025	Aure Carl	Chief Financial Officer	AGRANT◆	15,361	—	—	—	Open the original filing on SEC.gov
Aug 26, 2025	Aure Carl	Chief Financial Officer	AGRANT	10,241	—	—	+7.7%	Open the original filing on SEC.gov
Jul 1, 2025	Neufeld Alissa	General Counsel	MEXER◆	2,667	—	—	—	Open the original filing on SEC.gov
Jul 1, 2025	Neufeld Alissa	General Counsel	FTAX	2,799	$13.39	$37.5K	-3.0%	Open the original filing on SEC.gov
Jul 1, 2025	Neufeld Alissa	General Counsel	MEXER	2,667	—	—	+2.9%	Open the original filing on SEC.gov
Jul 1, 2025	Fife Steven R	President and CEO	FTAX	21,064	$13.39	$282K	-3.3%	Open the original filing on SEC.gov
Jul 1, 2025	Cunningham Kristen	Chief Sales Officer	MEXER◆	3,001	—	—	—	Open the original filing on SEC.gov
Jul 1, 2025	Cunningham Kristen	Chief Sales Officer	FTAX	3,387	$13.39	$45.4K	-3.1%	Open the original filing on SEC.gov
Jul 1, 2025	Cunningham Kristen	Chief Sales Officer	MEXER	3,001	—	—	+2.9%	Open the original filing on SEC.gov
Jul 1, 2025	Boyster Julie	Chief Marketing Officer	MEXER◆	3,667	—	—	—	Open the original filing on SEC.gov
Jul 1, 2025	Boyster Julie	Chief Marketing Officer	FTAX	3,970	$13.39	$53.2K	-3.3%	Open the original filing on SEC.gov
Jul 1, 2025	Boyster Julie	Chief Marketing Officer	MEXER	3,667	—	—	+3.2%	Open the original filing on SEC.gov
Jul 1, 2025	Aure Carl	Chief Financial Officer	MEXER◆	2,401	—	—	—	Open the original filing on SEC.gov
Jul 1, 2025	Aure Carl	Chief Financial Officer	SSELL	2,746	$13.39	$36.8K	-2.0%	Open the original filing on SEC.gov
Jul 1, 2025	Aure Carl	Chief Financial Officer	MEXER	2,401	—	—	+1.8%	Open the original filing on SEC.gov
Jun 13, 2025	Lewis Darwin	Director	PBUY◷	9	$12.78	$115	+<0.1%	Open the original filing on SEC.gov
Jun 13, 2025	Lewis Darwin	Director	PBUY◷★	370	$12.86	$4.8K	+0.3%	Open the original filing on SEC.gov
May 9, 2025	Mauro Garry Paul	Director	PBUY	59	$12.25	$723	+0.9%	Open the original filing on SEC.gov
May 9, 2025	Mauro Garry Paul	Director	PBUY	298	$12.25	$3.7K	+0.9%	Open the original filing on SEC.gov
May 9, 2025	Mauro Garry Paul	Director	PBUY	298	$12.25	$3.7K	+0.9%	Open the original filing on SEC.gov
May 9, 2025	Mauro Garry Paul	Director	PBUY	298	$12.25	$3.7K	+0.9%	Open the original filing on SEC.gov

PBUY◷↓$6.1K

Lewis Darwin · DirectorSep 15

976 sh @ $6.22 · +0.7% own

SSELL$55K

Cunningham Kristen · Chief Sales…Sep 14

8,901 sh @ $6.18 · -6.9% own

SSELL$641

Cunningham Kristen · Chief Sales…Sep 11

100 sh @ $6.41 · <0.1% own

FTAX$14.4K

Cunningham Kristen · Chief Sales…Sep 10

2,254 sh @ $6.37 · -1.7% own

FTAX$11.9K

Aure Carl · Chief Financial…Sep 10

1,869 sh @ $6.37 · -1.2% own

AGRANT◆—

Moorehead Terrence · President and CEOAug 6

540,123 sh

AGRANT—

Moorehead Terrence · President and CEOAug 6

308,642 sh

FTAX$8.4K

Neufeld Alissa · General CounselJul 1

1,342 sh @ $6.25 · -1.2% own

FTAX$10.7K

Cunningham Kristen · Chief Sales…Jul 1

1,717 sh @ $6.25 · -1.3% own

FTAX$8.5K

Aure Carl · Chief Financial…Jul 1

1,361 sh @ $6.25 · -0.9% own

PBUY◷$6.1K

Lewis Darwin · DirectorJun 15

705 sh @ $8.60 · +0.5% own

SSELL$85.5K

Beindorff Michael A · DirectorJun 3

10,000 sh @ $8.55 · -19.4% own

FTAX$6.1K

Neufeld Alissa · General CounselApr 1

1,446 sh @ $4.20 · -1.3% own

FTAX$34.4K

Fife Steven R · President and CEOApr 1

8,180 sh @ $4.20 · -1.1% own

FTAX$8.1K

Cunningham Kristen · Chief Sales…Apr 1

1,928 sh @ $4.20 · -1.4% own

FTAX$6.4K

Aure Carl · Chief Financial…Apr 1

1,527 sh @ $4.20 · -1.0% own

PBUY◷$5.5K

Lewis Darwin · DirectorMar 16

1,055 sh @ $5.23 · +0.8% own

PBUY$47.6K

Dayton Judd · DirectorMar 2

10,500 sh @ $4.53 · +15.0% own

PBUY▲$83.8K

Dayton Judd · DirectorFeb 27

18,097 sh @ $4.63 · +35.0% own

PBUY★$21.1K

Dayton Judd · DirectorFeb 26

4,600 sh @ $4.58 · +9.8% own

PBUY▲↓$20.7K

Lewis Darwin · DirectorFeb 9

3,955 sh @ $5.22 · +3.0% own

FTAX$8.9K

Neufeld Alissa · General CounselJan 1

1,445 sh @ $6.16 · -1.2% own

FTAX$56.5K

Fife Steven R · President and CEOJan 1

9,169 sh @ $6.16 · -1.2% own

FTAX$11.9K

Cunningham Kristen · Chief Sales…Jan 1

1,926 sh @ $6.16 · -1.4% own

FTAX$9.4K

Aure Carl · Chief Financial…Jan 1

1,527 sh @ $6.16 · -0.9% own

FTAX$3.7K

Thompson Todd · Chief Information…Dec 23, 2025

601 sh @ $6.23 · -1.2% own

PBUY◷↓$5.3K

Lewis Darwin · DirectorDec 15, 2025

805 sh @ $6.54 · +0.6% own

GGIFT—

Beindorff Michael A · DirectorNov 25, 2025

7,819 sh · +17.8% own

GGIFT—

Beindorff Michael A · DirectorNov 25, 2025

7,819 sh · -22.1% own

SSELL$80.9K

Beindorff Michael A · DirectorNov 19, 2025

12,607 sh @ $6.42 · -22.4% own

SSELL$242.3K

Beindorff Michael A · DirectorNov 7, 2025

35,000 sh @ $6.92 · -38.3% own

SSELL$7.3K

Beindorff Michael A · DirectorNov 7, 2025

1,000 sh @ $7.33 · -2.8% own

AGRANT$105K

Lewis Darwin · DirectorNov 6, 2025

13,531 sh @ $7.76 · +11.5% own

AGRANT$105K

Latham Cynthia · DirectorNov 6, 2025

13,531 sh @ $7.76 · +26.4% own

AGRANT$105K

Greer Raymond B · DirectorNov 6, 2025

13,531 sh @ $7.76 · +13.6% own

AGRANT$105K

Dayton Judd · DirectorNov 6, 2025

13,531 sh @ $7.76 · +40.2% own

AGRANT$105K

Beindorff Michael A · DirectorNov 6, 2025

13,531 sh @ $7.76 · +59.2% own

AGRANT$105K

Anbalagan Rajendran · DirectorNov 6, 2025

13,531 sh @ $7.76 · +129.3% own

FTAX$12.3K

Neufeld Alissa · General CounselOct 1, 2025

1,283 sh @ $9.56 · -1.1% own

FTAX$78.2K

Fife Steven R · President and CEOOct 1, 2025

8,181 sh @ $9.56 · -1.1% own

FTAX$16.4K

Cunningham Kristen · Chief Sales…Oct 1, 2025

1,720 sh @ $9.56 · -1.2% own

FTAX$17.5K

Boyster Julie · Chief Marketing…Oct 1, 2025

1,835 sh @ $9.56 · -1.2% own

FTAX$13K

Aure Carl · Chief Financial…Oct 1, 2025

1,361 sh @ $9.56 · -0.8% own

PBUY◷↓$4.9K

Lewis Darwin · DirectorSep 16, 2025

450 sh @ $10.85 · +0.4% own

SSELL$2.3K

Beindorff Michael A · DirectorSep 9, 2025

200 sh @ $11.35 · -61.4% own

SSELL$47.2K

Beindorff Michael A · DirectorSep 9, 2025

4,125 sh @ $11.44 · -15.3% own

MEXER◆—

Neufeld Alissa · General CounselAug 31, 2025

18,886 sh

MEXER◆—

Neufeld Alissa · General CounselAug 31, 2025

14,498 sh

FTAX$206K

Neufeld Alissa · General CounselAug 31, 2025

15,729 sh @ $13.10 · -11.7% own

MEXER—

Neufeld Alissa · General CounselAug 31, 2025

18,886 sh · +16.4% own

MEXER—

Neufeld Alissa · General CounselAug 31, 2025

14,498 sh · +14.4% own

MEXER◆—

Fife Steven R · President and CEOAug 31, 2025

108,960 sh

MEXER◆—

Fife Steven R · President and CEOAug 31, 2025

90,718 sh

FTAX$1.3M

Fife Steven R · President and CEOAug 31, 2025

98,177 sh @ $13.10 · -11.4% own

MEXER—

Fife Steven R · President and CEOAug 31, 2025

108,960 sh · +14.5% own

MEXER—

Fife Steven R · President and CEOAug 31, 2025

90,718 sh · +13.8% own

MEXER◆—

Cunningham Kristen · Chief Sales…Aug 31, 2025

26,150 sh

MEXER◆—

Cunningham Kristen · Chief Sales…Aug 31, 2025

17,752 sh

FTAX$285.6K

Cunningham Kristen · Chief Sales…Aug 31, 2025

21,801 sh @ $13.10 · -13.6% own

MEXER—

Cunningham Kristen · Chief Sales…Aug 31, 2025

26,150 sh · +19.5% own

MEXER—

Cunningham Kristen · Chief Sales…Aug 31, 2025

17,752 sh · +15.2% own

MEXER◆—